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Marketing Analyst

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Date: Jun 25, 2022

Location: Wickliffe, OH, US, 44092

Company: Lubrizol Corporation

85742 

The Lubrizol Corporation, a Berkshire Hathaway company, is a market-driven global company serving customers in more than 100 countries. We own and operate manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Through our global sales and manufacturing networks, we are able to deliver the products and services our customers need, where and when they need them.

 

Marketing Analyst

Location: Wickliffe, Ohio

Flexible work option: minimum 3 days/week in office

Salary: Competitive with an excellent benefits package

 

The Role:

The Marketing Analyst is responsible for collaborating with key business partners to provide insight across all marketing functions and processes.  The successful candidate will be passionate about learning new ways to bring various systems and datasets together to create trustworthy and understandable answers to key business questions.  

This individual must develop deep knowledge of a variety of data sources, not limited to customer, transaction, marketing, digital, and third-party competitive data. S/he must possess the ability to identify patterns when analyzing large volumes of data across multiple data dimensions.

Above and beyond outstanding data and technical skills, the right candidate for this position will demonstrate fluent comprehension of the business, marketing, and technology in a digital / eCommerce context and be comfortable proactively engaging with his or her colleagues.   


Responsibilities

The following duties are essential in successful execution of the position:

  • Prepare analysis reports and dashboards for the management stating sales trends, patterns, and predictions using relevant data, enabling them to take important decisions
  • Deliver regular reporting on effectiveness on platforms including but not limited MyLubrizol, Lubrizol360, Social Media, Lubrizol.com, Twitter, CRM, etc.
  • Measure the effectiveness of marketing programs and strategies
  • Aid in the development and execution of the Lead Management Process
  • Participate in database optimization effort through reporting and engagement with regional sales teams.
  • Support cross platform project to develop deep understanding of our customer behavior across all digital platforms.

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Basic Qualifications

  • Bachelor/Master’s degree in Business Management, Statistics, Economics, or related quantitative disciplines.
  • 3-5 years of professional experience in eCommerce business analytics, analysis, and reporting.
  • Able to discern inconspicuous connections and patterns in data, often across multiple factors, along with the ability to devise creative solutions to technical and business problems.
  • Ability to identify trends and patterns in data, with a passion for discovering insights that inform strategy and produce business value.
  • Working knowledge of business intelligence tools like Tableau, AWS QuickSight, Qlik, Power BI, etc.
  • Able to use valid training and test (validation) samples to assess model accuracy and avoid overfit.
  • Understanding of marketing operations and ad tech.
  • Exceptional analytic skills coupled with solid business thinking.

#LI-JW1

While headquartered in the United States, Lubrizol is truly a global specialty chemical company.  We have a major presence in five global regions and do business in more than 100 countries. Our corporate culture ensures that Lubrizol is one company throughout the world, but you will find each region is a unique place to work, live and play.

 

Lubrizol is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, race, color, national origin, citizenship, age, religion, marital status, military service, sexual orientation, genetic information, gender identity, or any other characteristic or trait protected by federal, state, or local law.


Nearest Major Market: Cleveland
Nearest Secondary Market: Akron

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