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Strategic Marketing Manager, LZAM SA

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Date: Nov 4, 2022

Location: Mumbai, MH, IN, 400079

Company: Lubrizol Corporation

Lubrizol Advanced Materials is an essential ingredient in improving lives. Our innovative products enhance the shampoos, lotions and soaps you use; the medicine you take; the sports apparel and shoes you wear; the detergents that keep your whites whiter and your colors from fading; the medical devices that speed your recovery and enhance your comfort; the specialty coatings that make your wood furniture, floors and cabinets more durable, more beautiful and more sustainable; and the plumbing systems in your home that will never corrode, pit or scale.  With such a diverse portfolio, Lubrizol Advanced Materials offers unparalleled career growth opportunities for top-talent.  To learn more about each of our core businesses, click on the following links: Engineered PolymersPersonal CareHome CareLubrizol LifeSciencesPerformance Coatings, and Lubrizol CPVC Piping Systems.


Title                 :         Strategic Marketing Manager

Location         :         Vikhroli (Mumbai)

Reporting to   :        Senior Business Director Lubrizol LifeSciences (Health) & Strategic Marketing & New Business Development)


PURPOSE: In conjunction with the South Asia Leadership Team (SALT) drive the growth strategy, identify new high growth sectors in the region for the company’s products. Provide support to the leadership on design, project management and implementation of various strategic  initiatives to strengthen the organization.



To develop the strategy for Growth trajectory in the region along with SALT

Strategy & Marketing Research:

  • Develop strategies that leverage the core capabilities and competencies of the company
  • Identify and integrate organizational strategies to achieve and sustain competitive advantage.
  • Develop responses to key competitor actions and threats.
  • Develop strategies that position the business to shape and capitalize on emerging customer and market needs.
  • Identify critical goals and success factors for the business that are clearly linked to shareholder value.
  • Shift the strategic direction of the organization when appropriate.
  • Advise management on future business opportunities not limited to strategic alliances, M&As, JVs, partnerships, etc.
  • Responsible for the overall LZAM 5-year projections and proposal of the strategic direction. 

Stakeholder Management:

  • Collaborate with Global organization (BUs & Corporate Functions) for consumer insights & market intelligence
  • Lead the strategy in partnership with SALT for Geographic expansion in the region

Project Management:

  • Support the business to strengthen their existing business growth strategies.
  • Converting external trends into business cases and taken them through a vetted process in the organization.
  • Facilitate the execution of the strategic initiatives identified along with the business & ensure closure to drive the business results
  • Represent LZAM through press releases, industry events, and speaking engagements.
  • Partner with the Marcom teams of the business to ensure brand differentiation of products to win at the marketplace



  • Technical Degree plus an MBA with specialization in Strategic Marketing will be an added advantage
  • 5-10 years in Business Strategy & Marketing in a multi-cultural matrix environment will be an added advantage.
  • Solid experience in development of strategic plans & implementation of them.
  • Deep understanding of the South Asia geography, trends and business practices.
  • Candidate must have executive presence with excellent presentation skills to deliver programs for diverse audiences.
  • Effective marketing skills with strong understanding of brand management, communication etc



  • Strategic Thinking
  • Engages & Influences
  • Collaboration (locally & globally)
  • Delivers results
  • Global Perspective


About Us: LZAM South Asia is headquartered in Mumbai where we also house our application labs for Lubrizol’s LifeScience and Performance Coatings groups. We have regional office based at Delhi. The CPVC compounding plant is located at Dahej, Gujrat.

Our Employment offers you -

1. Diversity & Inclusion - Lubrizol is an equal opportunity employer and is committed to a diverse and inclusive workplace. We believe that embracing diversity, inclusion and a global mindset will be a key enabler of our success.

2. Culture – Lubrizol’s culture of accountability and empowerment drives our success. Together, we are Lubrizol: Where science excels, and people make a difference.

3. Work Life Balance - We provide flexible working schedule that empowers you to split time and energy between work and other important areas of your life successfully.

4. Benefits - We believe our employees are most important to us. We take care of our diverse workforce and a culture of inclusive engagement in the workplace. We develop and train our employees and provide flexible medical benefits to address medical urgencies. Do explore to know more.

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